Today, we finish the Online for the Canon HF11 Camcorder TVC. For the last couple of days, my Online editor, Aik Khor has been beavering away compositing all the elements in Flame. VHQ in Singapore have a collection of very nice suits from Offline (using Avid), Online (Flame) and a Design department that includes 3D. Yesterday, we had our Client Presentation which went very well. Later today, we will return to AMX for the final Mix. This will include a full presentation to Client as well.
The Canon HF11 TVC was a great deal of fun to put together. Visually its fantastic and energetic. Hakuhodo, the Agency from Singapore, have been great to work with as well. Creative Director Lionel Tan, Satish the writer and Komori the Account suit are all lovely people. To the Agency’s credit, they worked long and hard on this TVC as well. I think the results are proof of a great kindred spirit and a willingness to travel the planet for the perfect location!